Hotel Business Management Division
J.Chen Hotels manages independent properties or those under contract with a hotel chain, be it a resort, business or convention hotel.
When the property is independent, management is oriented by J.Chen Hotels executives in cooperation with the property’s existing team, following local and international hotel management standards.
In the case of a property under a hotel brand contract, management is shared among J.Chen Hotels and the hotel chain. Standards are followed and the potential of the hotel chain is maximized by repositioning the product to a suitable market.
Under J.Chen Hotels’ management, diagnostics are performed in order to create solutions and investment strategies for the property to become competitive in the long term and with quality in its services.
Professional management using administrative and operational techniques thus turning the property into a competitive product within its market.
Hotel Management
- Operations management with a focus on excellence in services to guests and clients;
- Administrative management in compliance with the Uniform System of Accounts;
- Sales direction and segmentation to the market suitable to the profile of the property, with promotions and connectivity to the major web portals and reservations systems;
- Strategic marketing planning, with the objective of strengthening the product institutionally and increasing profitability in the long and short term;
- Qualification of the Food and Beverage department following the hygiene and food handling norms;
- Application and improvement of processes and procedures according to the ISO standards with focus on quality;
- Maintenance and preservation of assets through a preventive and corrective system of maintenance;
- Purchase and cost management maintaining the established minimum standard of quality;
- Results management through specific tools and indicators designed to aid in achieving forecasted goals.
Apart and condo-hotels
J.Chen Hotels acts as the administrator of the condominium and rental pool, in accordance with the characteristics and specifics of the condo/apart hotel business model.
Technical Support
Assembly meetings are planned and pre-operational budgets are prepared, which include the pre-opening budget, operational equipment checklist, minimum-standard checklist in accordance with the chosen management company or business segment.
J.Chen Hotels counts with the expertise of professionals in the areas of architecture and civil engineering, who support and coordinate with the construction company´s own team of architects and engineers in the operational concept. The main goal of this relationship is to customize related items – for ease of maintenance and replacement – in the common areas of the property, as well as in the rooms.
Rental Pool
J.Chen Hotels elaborates a list of specifications for furniture and equipment, following market standards, the concept of the property and guest needs for each region.
Management Company
The needs of each property must be assessed and evaluated in order to determine the best fit and value-add when selecting a management company. In this case, management of the property is shared and J.Chen Hotels becomes responsible for the business’ operation.
Structure
The following competencies are included within the scope of the hotel management division:
Operations
- Continuous evaluation of hotel performance as well as measurement of results;
- Control supervision of standards of care, services and ammenities.
Human Resources
- Development of consistent guidelines and policies in the employee recruitment and selection, training and development subsystems.
Food and Beverage
- Management and planning of the gastronomy and related areas.
Sales
- Elaboration of the sales strategy, including e-commerce. Definition of the domestic and international rate policy. Rate distribution and segmentation.
Financial / Controller
- Monthly presentation of results through simplified reports and objectives. Results management through indicators. Supervision through internal and external audits, in addition to corporate support.
Information Technology
- Technology is designed to interconnect J.Chen Hotels servers to associated management companies, as well as electronic reservation systems, web portals, and international reservation systems.
Corporate Supplies
- Negotiations for purchasing and corporate contracts.
- Definition and disclosure of the purchasing policies and inventory management.
- Definition of supply-routine procedures.
Legal
- Implementation of legal policies and procedures, conducted in strict compliance with Brazilian law – including environmental – and good industry practices.
Maintenance
- Development of a special program for both corrective and preventive maintenance of the properties.
Marketing
- Differential brand positiong.
- Development of publicity campaign and promotions.
- Press relations.
Sales Channels
- Reservations systems in accordance with the management company
- CMNET / GDS system
- Electronic Portals
- Reservation Websites
- Utell
Website
- The property’s website may be exclusive or associated with the management company.